Friday 30 September 2011

Notes on Hustle

Women is shown as a quite strong charecter, fits into the typical stereotype. Well dressed compared to the other woman.
The man fits into the Homosexual stereotype very well not a man stereotype. Feminine.
When woman loses ring she is shown as a charecter that is very weak, she uses phrases such as my husband will kill me which makes the male sound more dominant.
Sound gets faster as the exract goes on, when scene changes music slows down as what the man is saying is more important than music.
Other man is blonde and a typical man stereotype.
Talk to the audience.
Binary oppositions, complete opposites(rich vs poor).
Women are less powerful keeping people occupied.
Varisimitude: realism.
Wipes on Tv drama as they are both happening at the same time.
Man in Bar, Women in shop.. happens exactly same time, parellel narrative.
Obvious cut.
Helping the audience establishing.
Close up helps the narrative or the ring.
Looking down on the poorer women.
Pans up on the blonde man suggests he as a male is very important.
Direct mode of adress, breaks the fourth wall along with the wipes causes a comical part to the scene.
Posh lady has pronouced english which suggests money and a good upbringing.
Sexual connatations the way she is reacting with her dress.
Stereotypical connotation as women is shopping in the middle of the day and man is working.
didnt flutter an eyelid when she spent 3000, going to be late for her hairdressing appointment.

Essay..
Overall the gender representation constructed in this sequence conforms to stereotypes; placing the men in the more powerful roles and objectify the female (Mulvey, 1964). As the scene opens you are shown a wide angle shot of the 3 characters, this helps us to have a clear view of where the extract is taking place and also give us a higher understanding of the characters. The male shop assistant is represented and shown to be a homosexual or camp character this is shown by the use of dialogue and his feminine actions, also the setting of the shop he works in helps us to come to that conclusion.  In the first extract you see Binary oppositions between the two women, one women being blonde and rich and the other being poor. The Posh lady has pronounced English which suggests money and a good upbringing. The camera angle looks down (high angle shot) on the poor lady which suggests she is at a much lower level than everyone else in the shop not only visually but in society also. The blonde woman is shown to be quite a strong character, and fits into the typical stereotype of a woman. She is very well-dressed in a black suit which shows off her femine figure and put her into Mulvey’s male gaze perfectly, as an audience we all watch as Voyeurs. The close up and eye line shots of her £3000 wedding ring connotes to her being high up in society. When she asked the shop assistant for a particular brand of dress it proves she has knowledge in fashion, and fashion is one of the main representations a women can have.  Although when the woman loses her ring she is shown to be very weak character, she uses phrases such as ‘my husband will kill me’ which makes the male sound much more dominant and in control. The music fastens as the women is hurrying around and a quick transition to the pub scene slows it straight back down again as the male voice is more important than the music. The wipes between scenes help to the verisimilitude within the tv drama. The man in the bar is shot in a very stereotypical way which is then wiped onto the women in a shop which is the feminine stereotype. When the blonde man enters the shop the camera angle pans up and down him, this suggests to the audience that he is a very important character. The blonde man and blonde woman use a direct mode of address to the audience breaking the fourth wall; this helps to build comedy but defeats the idea or verisimilitude. When the women is trying on her dress she and the homosexual man both use sexual connotations and when she spends $3000 on the dress she does not flutter an eyelid. It is shown that she spends the money and the man does the work which again is the stereotypical couple. As the extract goes on the music gets incredibly faster as the women is in a panic the music helps you to feel the urgency and panic she is feeling, but a quick jump shot to the man in the bar however slows down and turns down the music as the man is more important than the music obviously.

Wednesday 28 September 2011

Media terminology

Semiotics: The science of signs. Roland Barthes, 1964.
Denotation: Rose, flower or garden plant. What it actually is. 
Connotation: Rose symbols love, romance etc, black rose symbols death. What associate with.
Micro: Mise en Scene analysis. Sound analysis. Editing analysis. Camera angles movement and position analysis.
Macro: Narrative analysis. Representation analysis.
Verisimilitude: Realism
Proximity: Where they are on screen.
Binary Oppositions: Poor vs rich etc to set up scenes.

Monday 26 September 2011

Gender Representation (Female)

Laura Mulvey- Male Gaze
Believed Males have the more dominant(active) role whereas woman have the more 'passive role'. Men are more powerful.
Traditionally men play the more active role, women  play passive roles and are seen as erotic objects which slow the story. Men far outnumber women. Female roles are sidelined. Lead roles for women scarce.
Women as usually stereotyped, blonde bimbo, female physical attractions such as figure and breasts to overpower the male. There easy and house wives, mothering is there top quality and they are willing to settle down.
Two distinct modes for the male gaze: voyeuristic and fetishistic. Women were given two roles, a sexually active role or a powerless role.
Various studies in the 1970s found men to be the dominant charecters and desicion makers in film and TV production.
Only there to be looked at by males.
When women had important roles they were still not good,
- frightened.
- in need of protection and direction
- offering support to male charecters
- not independent
- generally weaker
- still looked at sexually

Womens roles changed after ww2, only very slowly though.
Still objectified but also likely to be career driven, confident, empowered and able.

Misogamy: against woman!
Gene Hunt'There will never be a women prime minister as long as i have a hole up my arse!'

Tv Dram, Jan Exam

Overview of exam:

Section A: Assess your media textual anaylsis skills and your understanding of a tv drama.
Secton B: Music magazine, talk about production processes, distrubution, use of technoligies and related issues, also the audience.  
Examination is 2 hours long, including 30 minutes viewing time.
Answer two compulsary questions.
Each question is worth 50 marks giving a total of 100.

Areas of focus:
Camera angles, Shot, Movement and Composition
Mise en Scene( clothing,props,lights,setting,make-up and hair)
Editing
Sound

Areas of representation:
-Gender
-Age
-Ethnicity
-Sexuality
-Class and status
-Physical ability/disabilty
-Regional identity

Marketing Criteria:
Explanation/analysis/argument (20 marks)
Use of examples (20 marks)
Terminology ( 10 marks)

Friday 23 September 2011

Media Theorys

Hypodemic needle theory..
Injecting media into us.
Stuart Hall (1950)
Created this audience theory
ENCODE+DECODE.
Want us to have a 'preferred reading'.
We should agree with what they are saying.
E.g. Yorkie, not for girls.

Must consider:
Who produced it?
Who/what is represented in the text?
How is that thing represented? (camera angles, clothing, lighting, setting etc)
Why was this particular representation (this shot,framed from this angle, this story phrased in these terms,etc) selected, and what there alternatives might have been?
What frame of reference does the audience use when understanding the representation?

Representation definition

Representation in the Media
By definition, all media texts are re-presentations of reality. This means that they are intentionally composed, lit, written, framed, cropped, captioned, branded, targeted and censored by their producers, and that they are entirely artificial versions of the reality we perceive around us. When studying the media it is vital to remember this - every media form, from a home video to a glossy magazine, is a representation of someone's concept of existence, codified into a series of signs and symbols which can be read by an audience. However, it is important to note that without the media, our perception of reality would be very limited, and that we, as an audience, need these artificial texts to mediate our view of the world, in other words we need the media to make sense of reality. Therefore representation is a fluid, two-way process: producers position a text somewhere in relation to reality and audiences assess a text on its relationship to reality.

Representation

Masculine:
Strong/muscular
Business
Control
Deep voice
Messy
Violent
Sporty
Laidback
Paternal
Lazy
Brash
Arrogant
Couragous
Jack the lad
Proud

Objects:
Football
Sporting goods
Aftershave
Mobile phones
Tv
Money
Hammer
Beer
Rugby
Cars
Surfboard


Professions:
Estate agents
Lawyers
Bankers
Sportsmen
Papparazzi
Builders

Masculinity is a concept that is made up of more rigid stereotypes than femininity. Representations of men across all media tend to focus on the following..
-strength, physically and intellectual
-power
-sexual attractiveness
-physique
-independence of action.


Feminine:
Beautiful
Girly
Fragrant
Sweet
Warm hearted
Orgainised
Maternal
Fashionable
Optimistic
Petite
Influential
Bitchy/argumentative

Objects:
Perfume
Clothes
Handbag
Jewellery
Shoes
Shops
Make up

Professions:
Beautions
Hairdressers
Stylists
Teachers
Help with children
Nurse

-beauty (within narrow convosations)
-size/physique (within narrown convosations)
-sexuality (as expressed by the above)
-emotional (as opposed to intellectual)
-relationships (as opposed to idependence/freedom)







Monday 19 September 2011

Production rules

180 DEGREE RULE



Match on action
Camera moving to create a more flowing action from one view to another.

Continuity editing.
 is the style of film editing and video editing in the post-production rocess of filmmaking of narrative films nd television programs. The purpose of continuity editing is to smooth over the inherent discontinuity of the editing process and to establish a logical coherence between shots.

Shot reverse shot.
ability to view dialougue between two people without speech. e.g. winks.

Eyeline match.
seeing what the charecter see's and following there sight.

Tv Drama Examples

TV Dramas
Genre
Narrative(storyline)
Channel
Time
Eastenders
Soap
Affairs
BBC 1
7:30pm
Downtown abbey
Period drama
War and social standing
ITV 1
9pm
Desperate housewives
Family Drama
Affairs  

E4

90210
Teen Drama
Drugs, sexuality, affairs.
E4
9pm
Waterloo road
Teen Drama
School life
BBC 1
7:30pm
Skins
Teen Drama
Adolescence
E4
10pm
One tree hill
Teen Drama

E4
9pm
Misfits
Teen Drama
Adolescence
E4
10pm
Wild at Heart
Family
Family Relationships.
ITV 1
8pm
Holby City
Medical Drama

BBC 1
8pm
Casualty
Medical  Drama
Crime and injuries.
BBC 1
8pm
Hollyoaks
Soap
Murders
Channel 4
6:30pm
Corination street
Soap

ITV 1
8pm
The bill
Medical Drama
Crime and injuries.
ITV




Tv Drama

Tv Drama defintion,
I believe a TV drama is a continous programme based on reality, some programmes may be more realistic than others. Tv Dramas are usually shown in the evening as may been seen as inapropriate for young children to view. They are usually a weekly  showing programme which are left with cliffhangers.

Friday 16 September 2011

10 facebook facts!

Facebook has over 350 million active users. More than 35 million users update their status each day, with more than 55 million status updates each day.

More than 2.5 billion pictures are uploaded to Facebook each month.

Among children under 18, Facebook was ranked third in the top 100 searches of 2009, behind YouTube and Google. Sex and porn rounded out the top five searches.

Americans spend 13.9 billion minutes a year on Facebook and five billion minutes on MySpace.

If Facebook were a country, it would be the fifth-largest country in the world, after China, India, the U.S., and Indonesia.

In 2005, East Asia’s richest man, Li Hu Shing, invested $120 million dollars in Facebook

On July 1, 2009, shortly after Michael Jackson passed away, his page became the most popular page on Facebook. Previously, the most popular person on Facebook was U.S. President Obama with just over 6 million fans.

A Facebook post in December 2009 led to a kidney donation.

Farmville boasts more than 60 million players on Facebook. Zynga—the maker of Farmville, Mafia Wars, and other Facebook games—boasts an annual revenue of more than $200 million.

In the United States, 54.7% of people ages 13 to 17 have a Facebook account.

Storyboards.


As seen in the accompanying picture, a storyboard contains a rough sketch representation of the video. A storyboard is essentially a timeline going from top to bottom, with the top occurring first. Using a storyboard allows you to see what the scene will look like. This is one of the major advantages a storyboard has over a script. The storyboard method is also generally thought to provide a better overview than the scripting method.

Worksheet of angles, movements and compostions.

An establishing shot in filmmaking and television production sets the scene of the Film or Tv drama. It usually is a long wide angled shot.

A master shot is a film recording of an entire dramatized scene, from start to finish, from an angle that keeps all the players in view. It is often a long shot and can sometimes perform a double function as an establishing shot.

Close up shots show the detail of each diffrent shots.

In film, a medium shot is a camera shot from a medium distance.


A long shot is a shot taken far away from the object or person.


 A video or film recording made with the camera positioned to observe the most action in the performance.


A Two shot is a type of shot employed in the film industry in which the frame encompasses a view of two people (the subjects).


Aerial shots are usually done with a crane or with a camera attached to a special helicopter to view large landscapes.


  • Point of view shot:
    • A shot made from a camera position close to the line of sight of a performer who is to be watching the action shown in the point-of-view shot.


 A over the shoulder shot (also over shoulder, OS, OTS, or third-person shot) is a shot of someone or something taken from the perspective or camera angle from the shoulder of another person. The back of the shoulder and head of this person is used to frame the image of whatever the camera is pointing toward


In film, a high angle shot is usually when the camera is located above the eyeline


  • In cinematography, a low-angle shot, is a shot from a camera positioned low on the vertical axis, anywhere below the eyeline, looking up.

Canted angle: A camera angle which is deliberately slanted to one side


Top: The camera moves sideways, like a crab does.
Pan: The camera stays inthe same spot but pivots left or right.
Side: The camera stays in the same spot but tilts up or down.
Dolly: Also known as tracking, the camera moves backwards or forwards.
 
 
Zoom: Zooming is one camera move that most people are probably familiar with. It involves changing the focal length of the lens to make the subject appear closer or further away in the frame. Most video cameras today have built-in zoom features. Some have manual zooms as well, and many have several zoom speeds.



Depth of field is the amount of distance between the nearest and farthest objects that appear in acceptably sharp focus in a photograph.



Only close things and objects in focus.



Everything in focus.

Wednesday 14 September 2011

Course outline

Term 1a, Textual analysis and representation of TV drama.
Term 1b, Music magazines, institution,
50%, test taken in January.

Term 2a, Foundation Portfolio (Magazine)
Term 2b, Foundation Portfolio (Magazine)
Term 2c, Foundation Portfolio (Magazine)

Term 3a, Foundation Portfolio (Magazine)